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It's Not Either/Or: Why the Best Athletes Have Both Agency and Agent
Agency is not about doing everything alone. It’s about knowing your worth — and surrounding yourself with the right people who amplify it.
Carlie Green-Medina
Aug 123 min read


Why You Shouldn’t Include Packages and Prices in a Sponsorship Proposal
Discover why including packages and pricing in sponsorship proposals can limit your opportunities. Learn a smarter, more strategic approach to building high-value brand partnerships.
Carlie Green-Medina
Jul 252 min read


It’s The Simple Things That Can Distinguish An Athlete From The Crowd
Think of some of the most recognisable and influential athletes in the world, most of them will have something which distinguishes them...
Carlie Green-Medina
Aug 17, 20233 min read


Tips on How to Build an Athlete LinkedIn Page
LinkedIn is a social media platform with a professional twist, providing users with the tools to create an online portfolio that creates end
Carlie Green-Medina
May 11, 20202 min read


Video Content – An Essential for Building Your Athlete Brand
Video is an extremely effective way to communicate your athlete brand. Videos are only becoming more popular, and they’re the type of...
Carlie Green-Medina
Aug 13, 20193 min read


Social Media For Athletes: The Good & The Bad
Social media is a part of many people’s everyday lives. Aside from using it to keep in touch with friends and post about our lives,...
Carlie Green-Medina
Feb 11, 20194 min read


Breaking Down Two Star Athlete Brands
An athlete’s brand is made up of the unique combination of four key elements, athletic ability, career success, appearance and...
Carlie Green-Medina
Jan 27, 20194 min read


Australian Athletes Who Have Mastered The Side Hustle
Many athletes across the globe have built business empires, by using their personal brands and mastering their extensive networks, while...
Carlie Green-Medina
Jan 15, 20193 min read
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